Greenwashing, the latest sleight of hand...
Posted on 18th March 2020 at 09:17
A couple of weeks ago, we mentioned “greenwashing”. It’s the latest tactic being used by companies to make their products appear more natural – greener – than they really are. Even if you haven’t come across this particular term before, you’ll have noticed the plethora of different “green” labels appearing on your favourite products. All those pictures of flowers, rolling green fields and the like. It’s fast becoming another fact of modern life, not just products related to health in some way.
So, what is greenwashing and why is it such a concern?